Seeing a photo or hearing a familiar voice online doesn’t always mean it’s real.

Artificial intelligence is making fake content harder to recognize, and visual clues like strange hands or blurry images are becoming less reliable.

Dr. Kara Brisson-Boivin, Director of Research with MediaSmarts, says checking where information comes from is an important step.
 

Dr. Kara recommends looking beyond the post itself to find out who created it and whether that source is trustworthy.

She also encourages people to pause and verify information before passing it along.